Reviving dormant players is key to sustained growth. Ibex's AI-powered platform helps operators optimise reactivation with smart segmentation, personalised messaging, multi-channel outreach, and seamless conversion paths. By leveraging AI-driven insights, you can boost engagement and maximise ROI.

Traditional gaming CRM has long relied on segmenting players into groups based on shared characteristics. While effective, this approach lacks granularity, leading to missed engagement opportunities and inefficient targeting. The next evolution of CRM leverages AI-driven personalization to target players as unique individuals rather than part of a generalized group.

We’re thrilled to introduce a powerful suite of operational reports designed to revolutionize how you analyse and optimize your action setup. These tools empower you to identify opportunities, address gaps, and ensure your actions reach as many players as possible. Here’s an in-depth look at what each report offers and how they can enhance your strategies.

Introducing the New Audience Size Calculator on Ibex! Marketers, get ready for more precision in your campaigns! Ibex’s new “Audience Size Calculator” is here to revolutionize your strategy. This dynamic tool works with our Audience Settings to estimate how many players a specific promotion will reach, delivering real-time insights that help you optimize your approach.