We’re thrilled to introduce a powerful suite of operational reports designed to revolutionize how you analyse and optimize your action setup. These tools empower you to identify opportunities, address gaps, and ensure your actions reach as many players as possible. Here’s an in-depth look at what each report offers and how they can enhance your strategies.

Delivery Report: Diagnose and Address Delivery Issues

The Delivery Report builds on the foundation of its predecessor with significant improvements in clarity and functionality. It now offers a clear segmentation between communication delivery and promotion delivery, allowing you to dissect each aspect in greater detail.

A standout feature of this report is the drill-through functionality, which provides actionable insights by showcasing specific player examples where Ibex failed to trigger an action. You can pinpoint potential issues and take corrective measures promptly by identifying these instances. Dividing communication and promotion delivery into separate sections equips you to diagnose the likely causes of any delivery issues.

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Targeting Report: Uncover Hidden Player Segments

Understanding who your actions can and cannot reach is critical for maximizing engagement. Our new Targeting Report highlights customer segments that Ibex cannot currently target due to your action setup. This insight enables you to refine your strategies to ensure no segment is left behind.

The report provides an overview of unreachable player segments, helping you identify gaps and take steps to expand your reach. By addressing these limitations, you can enhance your targeting precision and create actions that cater to previously untapped audiences, ensuring that your messaging resonates across a broader player base.

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Expected Impact Report: Align Actions with Player Needs

To complement the Targeting Report, the Expected Impact Report focuses on evaluating the effectiveness of your action setup in meeting player needs. This report identifies sets of players who currently lack actions with a positive expected impact.

By analysing these insights, you can better align your actions with player preferences, ensuring every contactable player receives relevant and meaningful interactions. The Expected Impact Report encourages you to create a variety of impactful actions, enabling Ibex to deliver a personalised experience for every player.

Unlock the Full Potential of Your Action Setup

Together, these reports provide a comprehensive view of your operational landscape. By using the Delivery Report to ensure seamless execution, the Targeting Report to expand your audience reach, and the Expected Impact Report to optimize player engagement, you’ll have the tools to create a robust and effective action strategy.

Dive into our new operational reports today and start uncovering new opportunities to maximize your impact!

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